- By: Editorial Team
- Posted Date: Friday April 21st, 2017
- Tags: E-commerce Website Development Dubai, E-commerce Websites Design Company Dubai, Ecommerce Solutions Dubai, Ecommerce Web Design UAE
The customers who are interesting in purchasing the products are too much involved with the internet. They prefer the search engines and view the product page instead of going to store physically. This is one of the cause that the Web Design Company in Dubai are focusing on the e-commerce site and are doing marketing and as well as designing optimization.
There may be possible that someone shares the post of the product on social media and other in the group found interesting and want it. This procedure of marketing is known as the retargeting. The marketing for the businesses are really important and the best and quicker way of doing so is digital media.
The home page of any website depicts the services and products. It is considered most important page and the landing page. The users are directly come to this age and view its context. Make sure that the home page has the capability to engage the attention of an audience for the long period. The e-commerce side develops by the E-Commerce Development Company in Dubai is familiar with all feats and captures the sales easily.
The E-Commerce Website Development Dubai companies are focusing on each and every single detail and know that every product in the website requires the description of 250 to 400 words. But it is the great burden on the writer means if the site contains 250 products means 100,000 words of the description is needed.
The product page of the site requires the accurate and the proficient designers, writers, developers, project managers and as well as photographers. They know and make the website appealing with the precise color theme, complementary font, and user friendly functionality.
Below are the few tips for the excellence, high-performance of the product page developed by the E-Commerce Development Dubai companies.
1. Appealing Description of Products
If you pick the precise and admiring E-Commerce Web Design UAE for your business, it will be great for the organic traffic. From the statistic and survey, it is come to know that there are above 90% people who are inspired and ready to buy the product after going through the product description. This means the content in the e-commerce website plays an essential role in satisfying patrons.
The description of the products carrying the following correct and authentic details:
- Well-crafted content
- Entire information of product
- Sizing of the products
- Applicable area of the Item
- Cost Details
These details help the users to come to know about the product more clearly and view all the usages and the benefits before placing an order. The look may lack on the site but the information lack age will surely put you in the severe loss of the traffic and the customers.
Make the users clear about the services or products so that he/ she will not leave the purchasing process in the mid. Make them clear about the product specification, uses and as well as from the price. The good description of the product means it has the whole information that clears all the queries of the customers.
2. High-Quality Photos
Images in the E-Commerce Solutions Dubai play really significant responsibility. In the e-commerce site, the images are compulsory because with them users are not able to get to the site and show interest. Use the large and attractive images will surely boost the sales up to 9%. The using of images makes the valuable customers attract and insist on them to purchase.
The images are important and play their role but if and only if they are used in the right manner and effectively in the site. The customers who are interesting in buying the product will read the description and will observe the product through images and video. Embed only high quality pictures and the videos on the site because it tells the prospective expectations of the buyers.
3. Use SEO Fundamentals in Website
The product pages of the E-Commerce Website UAE are offering to the valuable and reliable customers; SEO based content, the high-resolution photos, SEO elements and a clear call to action buttons. The product page of the e-commerce website should contain the thoughtful keywords in the content of the body and in the title tags. This will rank the site and bring the traffic to the website. The important key points should be marked properly on the page so that all the data will appear logically in coding.
The URL of the product page should contain and have the relevant keywords so that it will help the search engines to pick the page and also aid the customers that they are at the right place. The optimization of the product page is important and increases the conversion rate of the site by 76%. If the keywords are accurately used and are technically strong, the sites will unquestionably go to rise up in a search engine.
The SEO is good and done by only professionals like InLogic SEO Agency Dubai. It is time-consuming and is done by the search engine optimization team correctly. They are familiar with the plan and have the strategies to rank your page up. They are good and do link building, user-generated content and various strategies for e-commerce websites.
4. Boost Page Load Time
The delay will not be liked by any buyer. If e-commerce website is taking the 10 second on loading, it loses the user interest and he will leave the site. The slowdown of the site means that you are losing multiple users in a second even if you are an owner of a small business. They are also going to have a visible drop in the revenue.
The website with fast load time, excellent images and informative product description cab get the high number of positive response from the customers on their performance. There are many ways to enhance the loading time, few of them are written below:
- Increase Server Response Rate
- Permit Automation optimization of Image
- Enable Compression
- Minify website Size
- Use Google Page-speed
These will help in reducing and minifying the load time of the site and engage the users for the long period of time.
5. Customer’s Feedback
People need to know about the services and want to get satisfaction before purchasing the products online. They can do when they are unfamiliar with some brands and are using it for the first time. The online companies with the customer’s reviews page have the 12.5 % conversion rate higher than the site which does not have.
The products with the customer’s feedback make the clients clear about the services and the quality of the product. The new users visit the site and view the reviews of the product and company to determine that which brand among all is trustworthy. The review page is also important to raise the website faster in the search ranking by generating more traffic.
6. Affordable Rates
This may be the most important time that is the reason of the many buyers to purchase the products. One of the common strategies that the e-commerce websites are doing to provide rates in sale price by showing the customers initial and present price and their difference percentage. It is the strongest marketing strategy to get a good number of customers by making them realize about the good deals and savings.
The pricing section is visible and should be placed at the right possible on the product page. The checkout method of the e-commerce website should be hassle free and clear. The customers are now alert and are scared relevant to the online frauds. Make the rates affordable and reasonable to all customers.
The product pages of e-commerce websites are the masterpiece of the good designing and the SEO. These pages are appealing and will engage the customers to increase their credibility. The patrons who experience the blissful shopping will get impressed and will come back. The owners have to invest little on the optimization of the site and that will help in getting good revenue in short period.