Inlogic IT Solutions

  • Home   /
  • Blog   /
  • What Are The Trends Used By Web Design Agency To Boost Conversion?

What are the Trends used by Web Design Agency to Boost Conversion?

The experts are working hard to achieve their goals and expand the business according to the expectations of the clients. The marketers work hard to get their excellent strategies at the right place. 2018 is basically a year with plenty of the changes.

With the tremendous rise of AI (artificial intelligence) and machine learning, the marketers of Web Development Company in Dubai are using the technologies such as voice search. This is the best way of creating the web experience more personalized. These all things have the great impact on the conversions via web design websites. Here we are going to discuss the top trends of web design for 2018 to increase the online performance in coming years.

Content first web design

These days the Web Design Dubai for the few selected devices are coming to the end. Previously the webs are design and development for the few devices because the professional designers are not preparing of future where people are able to access the website of the company on any small and big screen devices other than the desktop.

Now in the industry, every businessman is investing their precious time and money in making their online presence strong and valuable. Try to design a website in a different format so that it will not become outdated and is effectively run in the devices. Even in 2008, the web devices leave many visitors of the site disappointed. You need to work harder to improve and make it accessible across all the phones, desktops, smart watches and 4k TVs.

The designers are still focusing on few of the devices and in most of the case, they are only two. In reality, we have not only focused on the mobile first design and move to the content-first approach. This means that the content plays the vital role in the success and the failure. Make the users access the content on site by using the latest technology like the voice search. The design should be in the concept of device agnostic design to increase the traffic.

Website personalization

Another designing approach also preferred by the Dubai Web Design Company is personalization. To access the site, people need to provide the genuine personalization for the past years. It is not only required by the site to call the customers with their names but also pinpoint the interest of the consumers and help them in every step.

On the homepage of the website, the web designers of the professional companies are able to create the variation with the help of tools. The variations are based on the different targeted audience, on the location of the site and the way they are accessing the site from and the web content that previously engage them. This procedure f the website become really advanced and is based on the Google keywords.

Micro interaction of design industry

The web design Community is getting the attention via micro-interactions. The UX designers of the known Web Designing Companies in Dubai and across the world will tell the customers that how the micro-interaction are shaping the site to make the presentation on the web mainstream.

The little animations of the website use in the design and the action that are performing are the micro-interactions and are important. In other words, it is known as the visual responses of the customers that give the valuable feedback. The actions of the users are giving the site the desired effect as if the user successfully likes the page of the company on social media.

Theses micro interactions in website aware the consumers about the successful submission of the payments, review submission or the favorite the desired product from the listed products. This activity on site also enhances the navigation functionality with the content.

Multistep forms used in website

In latest designs of the website, there is multi-step forms are used ad there are many companies that are jumping the design in it. With such designs, the Web Design Company in Dubai is able to increase the website conversion rate by up to 300%. These forms on the website are lengthy and are proven one of the best ways of increasing the user’s engagement and creating the more immersive experience. With the help of the forms, you are able to pinpoint the desired field and other elements of the site on the forms.

AI and Machine learning

Artificial Intelligence and machine learning in the websites are starting the transformation in the work of the Web Design UAE. In means of increasing and improving the conversion rate, the machine learning plays the important role. It helps in making the decisions for the design on the behalf of the customer’s choice. The website of this type is able to crunch a large amount of data that is unable to handle by the people in the limited time period and need the decade to do so.

The design is not the thing that is taking away from the professionals; it empowers them to take the better and more powerful decision. It also led a hand in backed up the data of larger volumes.

Constant improvements in design

For the conversion rate optimization, the upgrading of the websites is becoming the tradition of the industry. With the help of the machine learning, the testing, predictive analytics, and the data handling become easier. The website designing is effectively replaced on the web with design improvement.

The redesigning by the designers of Web Development in Dubai Companies completely rebrands the website. If the skill proficient designers are using the drastic redesign approach for the optimization then this is the inefficient way. Sometimes the designers need to vanish and forget all the previous data and need to start the designing procedure from the scratch. The designing most of the decisions are based on the intuitive rather than the data of the users.

The conversion process automation will assist to make the systematic design changes accurately by knowing all the data requirements and backed up. All the changes that are good and play the part in the user engagement will improve the business results and have the great impact on the ROI.


In 2018, every user expects bigger and great and at this time the poor mobile experience and outdated design trends of the website does not acceptable anymore. The designers work hard to give the users a better experience and enrich the journey.

In coming years, designers need to improve the designing mindset with more sophisticated designs aiming at the user experience engaging. It means to design for all the devices that exist in the market for online and offline to stop the user’s numbers for dropping out. If you are not good at designing and confuse make a contact with the best designers of the InLogic UAE. We are active and are here to help you out at the good economical rate.